Content Marketing Specialist

he ability to communicate the benefits of technical capabilities is crucial, along with attention to detail and the highestquality standardsfor content. In this role, you will be the voice of our company! MAJOR RESPONSIBILITIES:    Marketing Strategy   Collaborate with team members, design, plan, and execute marketing campaign strategies                 Develop messaging for focused, customized marketing campaigns that will support business development Write, review and edit engaging, targeted marketing content for a range of deliverables, including: Sales and presentation materials (such as PowerPoints, briefs, white papers, brochures, etc.) Digital marketing campaigns, including web, email, and social media Messaging for conference displays and supporting materials Participate in the production and execution of campaign deliverables Research multiple forums - such as marketing best practices, client and prospect organizations, and competitor and partner messaging - to ensure appropriate positioning, phrasing and language are used in communications  Maintenance  Support the development and maintenance of distribution lists Assist in campaign performance metrics and ROI reporting REQUIRED QUALIFICATIONS: Bachelor's degree in English, communications, or journalism, and five to seven years of experience working in the communications field, ideally in a health care, consulting, or services setting Successful agency or in-house corporate/marketing communications experiencepreferred Strong skills in all types of writing and editing, including producing digital and print content Demonstrated proficiency with Microsoft Office products (Word, Excel PowerPoint required), web content management systems and Sales Force; proficiency in Adobe Creative Suite optional Capacity to multi-task, prioritize and move between multiple projects and deliverables, and manage time and projects appropriately Skilled at communicating with individuals at multiple levels of an organization Capable of working independently as well as in a team environment Ability to travel to off-site locations PREFERRED QUALIFICATIONS: Significant experience developing content on various social media platforms Ability to develop comprehensive email campaigns. 2018-31641
Salary Range: NA
Minimum Qualification
8 - 10 years

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